Bio
Cederik Haverbeke is an entrepreneur and venture builder working at the intersection of immersive technology, experience design, and economic thinking. He is the founder of XR Venture Studio, Managing Director of XR Valley (Belgium’s immersive technology cluster), and Vice President of UnitedXR Europe.
Cederik created the Immersive Experience Economy framework — a measurement system that gives venue operators, designers, and investors a shared language for understanding the value of immersive experiences. His work bridges the gap between the people building immersive technology and the people trying to build businesses around it.
He speaks from the practitioner’s perspective: not as an observer of the XR industry, but as someone building companies inside it.
Topics
The Three Units of the Immersive Experience Economy How to measure, compare, and invest in immersive experiences using a framework built from first principles. What depth of immersion, duration of engagement, and density of interaction tell us about the value of an experience — and why the industry needs this language.
Building Ventures in the Spatial Computing Era Lessons from running a venture studio focused on XR: what works, what doesn’t, and what the next wave of spatial computing companies will look like. Practical insights on going from concept to product-market fit in an industry that’s still defining itself.
Europe’s Role in the Immersive Future Why Europe should be building the spatial computing era, not just consuming it. The state of the European XR ecosystem, what policy-makers need to understand, and how clusters like XR Valley are accelerating adoption.
From Experience Economy to Immersive Experience Economy Pine and Gilmore described the experience economy in 1998. What happens when that insight meets extended reality, spatial computing, and the built environment? A talk about the evolution of value creation and where it’s headed.
Past Appearances
- AWE (Augmented World Expo) Immersive Experience Economics
- Stereopsia / UnitedXR Europe XR Venture Building & European Ecosystem
Invite Me
I am available for conferences, panels, corporate keynotes, and podcast appearances. Topics can be tailored to your audience — from high-level industry vision to practical venture-building insights.